About Us
Our Mission:
ElderCareResourcesUSA™ is dedicated to empowering area seniors, their caregivers and healthcare professionals to obtain the knowledge and resources needed to provide quality care for an aging spouse, relative, friend or patient.
Our Business:
“The widening flood of Americans into later life guarantees that eldercare will be a 21st century growth industry.” –TIME Magazine
The senior care industry is booming and its just getting started as the baby boom generation cares for their aging parents and will also require care themselves as they transition into their own senior years. People sixty-five years and older represent the fastest-growing age group in the United States, and it is projected that the 75+ population will increase 70% by 2025. By 2030, more than 73 million Americans will be over the age of 65 – that's one out of every five Americans!
Nearly 80 Million Baby Boomers have parents in need of eldercare resources and they are turning to the Internet to get it. Plus, in the last five years the number of seniors using the Internet has risen by over 60%. By advertising with our ElderCareResourcesUSA™ websites a local business or professional can put their information in front of web-savvy family members, caregivers, seniors and important purchase influencers when they need it most.
Our Team:
Steven A. Bailey President/CEO
After an extensive 30-year career in advertising sales, marketing consulting, technology sales and training, Steven is known as a communicator and an innovator. He was a founding partner at Creative Alternatives “Guerrilla” Marketing Consultants. Turned his passion for travel and adventure into a nationally distributed magazine and website. Launched a video production company to push the boundaries of interactive multimedia marketing. Served as VP of Biz Dev for a streaming technology start-up that later merged with an international provider. Developed an interactive online university and certification program for an international real estate publishing franchise. Currently building national networks of consumer resource sites at ElderCareResourcesUSA™ and USAPetCONNECT™. Steven is an admitted beach bum, recovering workaholic, loving husband and father.
Michael Bunton Chief Technology Officer
Prior to his current position, Michael was the Chief Technology Officer for Next Wave SUCCESS, an innovative Marketing & Technology firm. He was the owner and lead programmer of his own successful marketing company, Design850 were he serviced a wide range of clientele spanning multiple industries. Mike holds degrees in Education Administration and Mathematics as well as certifications from the Florida State University and the Worldwide Organization of Webmasters (WOW). Michael served as an adjunct professor for the American Public University System where he taught students in web design and development, social media and Adobe software products including Flash and Photoshop. Mr. Bunton has designed and developed several .GOV websites including sites for the U.S. Department of Homeland Security and the U.S. Department of Justice. Michael brings a passion for emerging media and simple functionality to his work at ElderCareResourcesUSA™. When not being the man behind the curtain, Mike is the Worlds Greatest Dad!
Tracy Landrum Chief Marketing Officer
After an extensive career in the publishing sales and education training industries, Tracy successfully owned and operated a Visiting Angels® home care franchise in Charlotte, SC. Today Tracy brings real world elder care knowledge and a successful management background to ElderCareResourcesUSA™. Tracy has served as a marketing consultant and channel steward to a wide range of Fortune 500 clients including McGraw-Hill, Harper Collins and MCI where she was recognized for building and leading teams. Magna Cum Laude graduate of Psychology at Wofford College, Tracy brings a unique problem solving ability that utilizes a common sense approach while creating an easy-to-understand atmosphere for prospective clients and sales executives. Tracy has implemented several nationwide programs where her go-to market strategies have included workshops, seminars, and conference events. When not assisting others to enter the booming Elder Care Industry, Tracy enjoys practicing yoga, spending time with her amazing son and long walks with the dog.
